Last Updated on April 21, 2024 by Kourtney Anderson Reviewed By: Lennie Guzman

best drugstore makeup
Budget-Friendly Beauty!

The makeup industry has grown in recent years, so the availability of what’s out there can seem overwhelming. Fortunately, finding the best drugstore makeup doesn’t have to seem like a chore, nor does it have to break the bank. We have joined the best drugstore makeup items from contour, blush, and eyeshadow up to lip liners, foundation, and concealer, so you can take a look yourself at these gems!

Many affordable brands offer almost identical quality to pricier brands. Many of the best drugstore makeup has even stepped up their game when it comes to producing more ethical, vegan, cruelty-free products.

Better yet, finding cruelty-free products doesn’t have to come with a higher price tag. Given the vast variety of choices, I wanted to share my personal favorites for the best drugstore makeup that is also high-quality and cruelty-free (hint: lots of pleasant surprises ahead). The best news is that choosing the best drugstore makeup can give you all the quality or variety your heart desires – all without setting you back more than a few bucks!

Table Of Contents
  1. Best Drugstore Makeup
  2. Best Essentials Brush Set
  3. Best Prep and Set Spray
  4. Best Drugstore Foundation
  5. Best Drugstore Concealer
  6. Best Drugstore Contour
  7. Best Drugstore Blush
  8. Best Drugstore Highlighter
  9. Best Drugstore Eye Palettes
  10. The Best Colourpop Eyeshadow Palettes
  11. Best Eyeliner & Brow Pencil
  12. Best Drugstore Mascara
  13. Best Drugstore Lip Liners
  14. Milani
  15. Best Drugstore Lipstick
  16. Conclusion

Best Drugstore Makeup

That’s right – there’s no reason to be discouraged by what you may see online, on TV, or in magazines. Achieving a put-together look doesn’t have to cost an arm and a leg! You can easily head on over to your nearest drugstore and get some outstanding products to help you get that celebrity-inspired look.

Today, I’m sharing with you my top choices for the best drugstore makeup to make you look and feel like a million bucks – all without breaking the bank! Best of all, most of the products are cruelty-free, so looking good doesn’t have to come with any regrets!

Best Essentials Brush Set

Real Techniques Artist Essentials Brush Set

If you want your makeup to look flawless, you’ll also need the best drugstore makeup brushes. This five-piece brush set from Real Techniques is affordable and high-quality. It contains a lip brush, a smudger for eyeliner, a fan brush, a small blush brush, and a large rounded foundation brush. 

The bristles are soft yet densely packed, which will help your makeup go on smoothly and evenly. The fibers are also completely synthetic, so they’re suitable for vegans and vegetarians. As long as you wash them and take good care of them, these brushes should last for years to come. 

Best Prep and Set Spray

Elf Makeup Mist and Set

Best drugstore makeup has to include a setting mist which you can also use to prep the skin because, even with high-quality makeup, it can start to melt and look greasy when temperatures climb during the spring and summer. Applying this setting spray from Elf will help lock in your foundation and prevent it from sliding off your face in the heat. It’s also infused with aloe, green tea, and cucumber to soothe and nourish your skin. Best of all, it’s cruelty-free, vegan, and made with clean ingredients. 

Best Drugstore Foundation

When speaking about the best drugstore makeup, we need to start with foundations, and there are just so many great options! While there are many wonderful high-end options, there are just as many great drugstore options that work just as well at a fraction of the price of their high-end counterparts. Now finding the best drugstore foundation can mean finding THE best foundation for all your needs.

L.A. Girl Pro-Matte Foundation

L.A. Girl’s Pro-Matte Foundation is a hidden gem that needs more exposure. Because this is a mattifying product, this powder foundation is great for those with oily to combination skin. The coverage is buildable but gives a flawless, airbrushed finish. Best of all, it doesn’t look cakey on the skin even after a long day. For a smaller brand, they have a pretty good range of shades and have recently expanded their range to include 10 more shades. At just a few dollars, you can’t beat the value of such a high-quality foundation.

Pacifica Alight Clean Foundation

Not only is Pacifica a cruelty-free brand, but they are also 100% vegan. With over 30 shades available, Alight Clean Foundation offers a product that goes on flawlessly, reduces the appearance of pores, and stays on almost all day. The best thing about the long-wearing foundation? It’s lightweight and doesn’t feel heavy or cakey on the face. Also, it’s free of some of those harsher ingredients that are found in many other foundations, like drying alcohol or parabens. With hyaluronic acid and coconut water, this product is great for those with drier skin types.

e.l.f. Acne Fighting Foundation

Finding foundations that won’t irritate acne-prone skin can be a difficult task at times. However, e.l.f’s Acne Fighting Foundation saves the day for all the acne-prone skin types out there. At just a few dollars, this is one of the best-kept secrets you can find at the drugstore. It contains ingredients that help soothe and reduce acne, like salicylic acid and witch hazel. It’s one of the best products out there because it covers up any imperfections you’re looking to conceal while helping to reduce any future damage that can occur with acne (aka scarring!). One downside, however, is the limited color range that’s available.

L’Oréal Infallible Fresh Wear 24HR Foundation

This buildable coverage foundation is sure to please just about anyone. You can build the coverage from medium to full coverage. It doesn’t go on heavy and is once again a great option for anyone who wears makeup for an extended period. The Infallible Foundation has got to be the best drugstore foundation. This is a great option for dry skin but can also work well for combination skin. It’s also a wonderful product for those looking to get a more radiant, “glowy” finish.

Milani Conceal and Perfect 2-in-1 Foundation

This two-in-one product might be the best drugstore foundation you can get your hands on. It’s thick, yet its creamy consistency is perfect to make the transition from concealer to a full-coverage foundation. One of my favorite things about this product is that it comes with a pump applicator, which can be hard to find sometimes (especially at the drugstore). The coverage is buildable, meaning you can apply some on any pesky blemishes or layer it on for a more dramatic look. Whichever way you wear it, you will get more bang for your buck.

Pixi Beauty Beauty Balm Medium to Full Coverage Foundation 

On hot days, the last thing you want to do is apply a heavy liquid foundation. That’s why Pixi’s Foundation is the best drugstore makeup essential for summer. As the name suggests, it’s a beauty balm with a medium to full coverage foundation formulated to keep skin hydrated all day. It contains ingredients such as Ceramides, Hyaluronic Acid, Adenosine, and Chamomile extract to soothe & nourish.

Best Drugstore Concealer

There are so many drugstore options available now that are super comparable, dupes even, for high-end products you find at Sephora or other higher-end retailers. So quality is not compromised when buying these drugstore concealer finds! Next time you need a reliable concealer that offers excellent coverage and blends seamlessly, don’t overlook the best drugstore makeup options available. You’ll be pleasantly surprised by the impressive quality and affordability that these products have to offer.

Physician’s Formula Conceal RX

Physician’s Formula has some of the best face products out there. Their new butter glow concealer is a holy grail. It goes on smooth and can cover any imperfection you’re looking to conceal. Its long-wearing formula is perfect for anyone working long hours especially those who may have more sensitive skin.

Infused with Illuminating Minerals to impart a subtle radiance and a powerful blend of Murumuru Butter, Cupuaçu Butter, and Tucuma Butter, this concealer is packed with essential fatty acids and pro-vitamins that soften, condition, and moisturize the skin, perfect for dry skin and a fresh finish! Again, it’s free of many of the harsh ingredients that are often found in concealers. Like all of their products, it’s hypoallergenic. So users with sensitive skin, rejoice!

Wet N Wild Photo Focus Concealer

The Wet N Wild Photo Focus Concealer is another one of those drugstore products that will surely knock your socks off. For under $5, this amazing concealer gets compared to NARS Radiant Concealer and is a definite dupe for this high-end product at a huge fraction of the cost. However, the shade range for this product is pretty limited, so check out their color range to see if there is an available match for you.

NYX HD Photo Concealer

Another OG concealer product, this concealer doesn’t break the bank, does a phenomenal job at concealing and has a better color range than other drugstore options. It has buildable coverage that doesn’t feel too heavy. It’s great for concealing your under-eye area as well as any blemishes or redness you may have. It has a smooth application that doesn’t leave your face looking cakey, so overall it’s a major win!

e.l.f. 16hr Camo Concealer

This e.l.f concealer may sound heavy-duty, but it won’t settle into those fine lines or wrinkles. The name states its long-wearing power, and you can believe it stays true to that name. It has a large applicator, which is one of my favorite things about this concealer. So if you’re picky about applicators, this one is a sure winner. It is a matte product but goes on smooth and even looks flawless all day. It’s suitable for all skin types but works best on oily skin because of its matte finish.

W3ll People Biocorrect Multi-Action Concealer

W3ll People is one of the best Target makeup brands. Their products are totally clean and formulated without phthalates, parabens, synthetic fragrances, and GMOs. This concealer is also hypoallergenic, EWG-certified, and non-comedogenic, which means it won’t clog your pores. It’s even cruelty-free and vegan. 

This concealer is not only clean and natural but also super effective. It has a full-coverage formula that will even out your skin tone and make your dark circles disappear. It also contains caffeine to depuff your eyes in the morning and anti-aging peptides to prevent fine lines and wrinkles from forming. 

Best Drugstore Contour

Achieving a flawless contour doesn’t necessarily require high-end products; in fact, some of the best drugstore makeup options can help you achieve that sculpted look without breaking the bank. From affordable contouring palettes to blendable cream sticks, drugstore brands offer a wide range of options to suit different skin tones and preferences. With the right techniques and the best drugstore makeup products, you can easily master the art of contouring and embrace your inner celebrity glam.

For the past couple of years, contoured faces have been making waves in the beauty world. Thanks to big-time celebrities such as Kim Kardashian and J. Lo, a perfectly contoured look has been all the rage. It can be the perfect way to accentuate your best features (especially your cheekbones), helping you look effortlessly glamorous daily.

I believe that contour and blush are two products that are probably better at the drugstore. A lot of drugstore contour and blush are very much comparable to higher-end brands, sometimes even beating them out on quality. But the best news is that you can achieve that put-together, glamorous Kim Kardashian look at a fraction of the cost!

NYX Highlight and Contour Cream Pro Palette

If you’re more of an expert and want to take your contour game to the next level, then this one is for you! How is this any different from the first NYX palette? I find cream products are a whole different animal. I’m more of a powder girl, but sometimes

I like the look and finish of a cream contour. That’s where this palette comes in. I find that with this palette, you can achieve a softer contour or build it up to something more dramatic. With a cream product like this, I find blending can be easier, and it doesn’t look so harsh on the face.

e.l.f. Cream Contour Palette

E.l.f. cosmetics is one of my favorite go-to brands. There are so many highlight and contour palettes on the market, but e.l.f. cosmetics palette provides high quality at a fraction of the cost. There are eight different shades available in this palette, which gives you a good starting point to play around with contouring.

What makes this one of my top choices for the best drugstore makeup contour? Not only is it cruelty-free and vegan, but the product itself is pigmented and easy to blend and build on the skin. The contour isn’t too chalky, which is common with many contour products. This one is exceptionally comparable to higher-end contour palettes.

NYX PROFESSIONAL MAKEUP Wonder Stick

You might have seen the ever-popular KKW Contour Sticks by Kim Kardashian. If you’re looking for a cheaper alternative and one that I find much easier to use, this is the product for you. I’ve tried the KKW one and I do like it, but I must say that you get very little product for the price.

In comparison, this NYX contour stick offers much more product and higher quality. I especially think a contour stick like this is easy to use for someone new to contouring. Contour doesn’t need to be scary, and a stick product like this is a great learning tool. You can blend this in with your fingers, but I do recommend a good brush or a beauty sponge for smoother application.

Makeup Revolution Ultra Contour Palette

This Makeup Revolution Palette has one of the best contours and highlights palettes on the market. What I like about this one and what makes it different: I find the shades to be a bit warmer, and I prefer the highlight shades in this one over some of the other palettes I have.

If you prefer a more “sparkly” highlight, then this one may be more up your alley. One of the shades in this palette is my favorite drugstore dupe for NARS Laguna Bronzer, so that’s a definite win!

Physicians Formula Butter Bronzer

The Physicians Formula Butter Bronzer has quickly become a cult favorite in the beauty world. The formula is infused with Murumuru butter, so this bronzer will help give the skin a beautiful goddess-like glow. The formula blends like butter, making this the perfect option for any beginners looking to grow their makeup kit.

Its low price point and easy-to-use formula make it an investment you can’t pass up. This bronzer can be used to sculpt the cheeks to give the appearance of more defined cheekbones, a slimmer nose, a smaller forehead, or just a bit more color to the face for an overall more bronzed look.

Best Drugstore Blush

From soft powders to creamy formulas, drugstore brands have mastered the art of creating affordable blushes that blend effortlessly and deliver long-lasting color. So, if you’re on the hunt for a high-quality blush that won’t break the bank, explore the world of best drugstore makeup and discover the budget-friendly options that will enhance your natural beauty.

Milani Baked Blush in the shade Luminoso

I cannot stress to you how much I LOVE the Milani Baked Blushes, especially in the shade Luminoso. This shade is gorgeous and beats out so many higher-end blushes. It may look glittery, but it doesn’t have chunks of glitter in it. It applies smoothly, and a little goes a long way.

This particular shade looks amazing on just about all skin types. It has a peachy tone to it, but when applied to the skin, it looks like a natural flush. The Baked Blushes are very comparable to the ever-popular NARS blushes. However,

I find the Milani blushes to be better, especially for the price, because it has less fall out than NARS. There are 12 shades in the range, but Luminoso is my favorite. I recommend it to everyone and anyone!

Milani Rose Blush Trio Palette in the shade Floral Fantasy

I am always a sucker for a good palette. But with this one, you just get more bang for your buck! This Milani blush palette takes the cake for being a good quality product at an outstanding price point, and it could easily be the best drugstore blush (at least in terms of value).

This particular palette is one of my go-to’s since it offers shades that fit just about any skin tone and aren’t too shimmery on the skin. It also adds a nice satin glow to the skin! Finally, the lightest shade in this palette is one of my favorites. I can also use it as a highlight under my browbone, so it serves multiple purposes.

BaeBlu Organic Cheek Tint in the shade of Rose

BaeBlu is a company that I’ve recently stumbled upon and fallen in love with. Their products are not only cruelty-free, but this cheek tint is 100% natural, vegan, and gluten-free. Their products do not contain any harsh ingredients found in many other brands, so there are no parabens, artificial dyes, or fragrances.

As someone with oily skin, I find that this product wears well on my skin even after a long day. This is something that can be buildable, but it’s super easy to achieve a more natural look with this product. I’m frankly obsessed with this blush because it just looks so natural and effortless on the skin. For anyone who may be a bit less bold with blush, this is a good starting point to get yourself comfortable.

Almay Healthy Hue Blush

Another Target makeup essential you can’t do without is this blush from Almay. It comes in four different shades including berry, peach, and nude to suit a variety of skin tones. This blush has a subtle sheen that will give your cheeks a healthy, radiant glow. It’s also extremely buildable, so you can apply just a little for a subtle flushed look or use a heavier hand if you want to hop on the dramatic blush trend

As a bonus, this blush doesn’t have harmful additives like SLS, mineral oil, formaldehyde, artificial fragrance, or triclosan. It’s even been tested for safety by dermatologists, so you can feel good about putting it on your skin. 

Best Drugstore Highlighter

Some of the best drugstore makeup brands offer exceptional highlighters that rival their high-end counterparts. These affordable gems come in various shades and textures, from powder to liquid to cream, allowing you to customize your desired glow. With finely milled shimmer and buildable formulas, these best drugstore makeup highlighters effortlessly blend into the skin, providing a natural-looking luminosity or a head-turning strobe effect.

Winky Lux Strobing Balm Cream Highlighter

This beautiful highlighter from Winky Lux is one of the best Target makeup items. It’s clean and cruelty-free, so it’s suitable for vegetarians. It comes in two glowy pink shades that would look great with a tan – Bubbles and Radiant Pink. The creamy formula is blendable and buildable, so you can apply just a touch for a natural look or layer it on for a stronger effect. If you want to sport radiant, sun-kissed skin this summer, you need this highlighter in your makeup bag. 

Best Drugstore Eye Palettes

When it comes to creating mesmerizing eye looks, a versatile eyeshadow palette is a must-have in every makeup collection. These affordable palettes often come with a mix of matte, shimmer, and metallic shades, allowing you to effortlessly transition from day to night looks. Whether you prefer warm, cool, or neutral tones, the best drugstore makeup palettes have got you covered.

Pacifica Pink Nudes Mineral Eyeshadows Palette

No makeup look is complete without eyeshadow. This palette from Pacifica has a good mix of neutral and fun colors, allowing you to create a wide array of different makeup looks. It has brown, pink, and orange shades, so you can experiment and come up with unique color combos. The shadows are creamy, pigmented, and blendable, which makes applying them a breeze. They also have great staying power even without primer and won’t crease over the day. 

Additionally, this palette doesn’t contain any harsh ingredients like phthalates, talc, petroleum, and parabens, so it’s safe to use around your eyes. The shadows are even infused with coconut water to moisturize your eyelids and prevent them from getting dry. 

The Best Colourpop Eyeshadow Palettes

Colourpop Eyeshadow palettes are one of the best drugstore makeup palettes in the market, with endless color options. They are of great quality and pigmentation, making them easy to blend. They feel soft and silky, and they stick well to the lids without dusting away too easily. 

As any sharp shopper would tell you, when you find a good deal, grab it! Well, the good news with eyeshadow is it tends to have a long shelf life. So why not grab a great palette you can use for the rest of the year, including fall or winter?

As with any season, your makeup usually matches the environment and the kinds of clothes you wear. Whether you’re by the beach, shopping, or grabbing a bite outdoors with some friends, why not get the perfect eyeshadow to match the occasion?

We’ve always thought Colourpop was a winner in terms of price, quality, and variety, but so many beauty brands these days continue to innovate and set higher and higher standards of excellence, that’s why we recommend them as the number one drugstore brand to go to when in need for eyeshadows!

Wild Nothing Eyeshadow Palette

What do we love so much about this palette? Is it the amazing price point, or is it the choice of 12 different shimmery and pastel-colored summery shades? The answer is both, but we also really love the packaging. The palette is a perfect summer choice with so many options to match any of your summer fits. And did we also mention that it’s 100% vegan? You just can’t go wrong with this one!

Legend of Korra

Who says there isn’t more than one interpretation of summer fashion? While we love cooler tones, there’s something about bright, lime-colored beachwear and tops that quintessentially screams summer. And that’s where this wonderful little palette comes in with all of its citrusy vibes! With 12 different shades to remind you of “freshly squeezed lemons” or other summer goodness (including some chocolatey tones), this palette is all about the fun of summer, and we would regret missing it at a price like this!

Super Bloom

The other thing about summer is that it’s sometimes hard to catch a break from the heat. Whether you’re by the beach or wearing a cute denim fit, the marine tones have a way of cooling our minds. But we know what you might be thinking – is an all-blueish/greenish palette right for me? We’re here for this one because it is THE best time of the year to wear these shades.

You don’t even have to have light-colored eyes; turquoise tones are the perfect complement to both summer denim and beachwear. And with the hallmark consistency of this brand, this Colourpop eyeshadow palette has few competitors to match its pricing or quality.

Nude Mood Eyeshadow Palette

Let’s face it – nude makeup is one kind of makeup that will never go out of style. Whether you’re going to work, dinner, or just a casual outing, it is the perennial choice for dressing up or down. To match these diverse needs, we bring you what’s probably THE best value anywhere with this Colourpop nude eyeshadow palette. Although it features just nine shades, this palette matches some of the most popular shades of makeup (not to mention nude dresses) out there, so calling it versatile might be an understatement.

This is the kind of eyeshadow palette you could use every day (or any day), and at a price point like this one, buying it would be a no-brainer.

Blush Crush Eyeshadow Palette

No cool-weathered makeup look is complete without some blush, especially some of the richer tones. And what better choice than an eyeshadow palette with nine shades that match some of the most popular blush colors?

While this palette contains a mix of matte and shimmery shades, it’s undoubtedly geared towards a softer look. So when you do start seeing the temperatures drop, just pull out this best-selling, blush-themed eyeshadow palette from Colourpop, and you’ll be more than ready to own the streets.

C-3PO Eyeshadow Palette

Is it fair to say we could all use a bit more shine in our lives? And while we can’t troop around everywhere in the shiny yellow stuff, every gal has a right to feel like a queen. And that’s where this gold eyeshadow palette comes in – because what would our lives be without gold eyeshadow? How else could you look more boujee if you’re already adorned with a Chanel purse and some chic hoop earrings?

Honestly, we feel there is no such thing as too much gold or glitter in our lives. Whether it is a special occasion or not, this palette helps deliver a sophisticated and refined look for a price that’s simply unbeatable. In other words, buy this palette if you want to look like a queen while shopping on a budget.

Best Eyeliner & Brow Pencil

Maybelline Eyeliner & NYX Brow Pencil

Some of the best drugstore makeup brands when speaking about eyeliners and brow pencils are Maybelline and NYX.

It’s hard to find a liquid eyeliner that’s pigmented, easy to apply, and long-lasting. But luckily, this one from Maybelline fits the bill. It glides on easily and has an ultra-fine brush tip that allows you to create super sharp, precise lines. So if you like to rock cat eyes and other bold eyeliner looks, this is the product for you. 

This eyeliner is also completely smudge-free and waterproof. Once it dries down, it isn’t moving or coming off until you remove it at the end of the day. And best of all, it’s formulated without fragrance, phthalates, aluminum, and other irritating ingredients. It’s even been tested by ophthalmologists and dermatologists to ensure it’s safe for sensitive skin and eyes.

Another best drugstore makeup essential is this eyebrow pencil from NYX. It’s recyclable, cruelty-free, and formulated without harmful ingredients like sulfate, aluminum, and parabens. It also has a wide shade range that goes from blonde to black, so you’ll be able to find a color that matches your eyebrows. 

The pencil glides on smoothly and has just the right amount of pigmentation to fill in your brows without making them look unnatural. It also has a spoolie on one end to help you shape your brows and get that sculpted look you’re after. 

Best Drugstore Mascara

When it comes to finding the best drugstore makeup for mascara, beauty enthusiasts have an array of options to choose from. From volumizing to lengthening formulas, drugstore brands have stepped up their game to deliver high-quality products at affordable prices.

L’Oreal Telescopic Mascara 

L’Oreal Telescopic Mascara is a TikTok favorite for good reason. Its spiky applicator brush grabs onto every lash and coats it in a super volumizing, lengthening mascara formula. You’ll look like you’re wearing a pair of falsies after you put L’Oreal Telescopic on. And best of all, it’s waterproof, so you can wear it to the beach or pool. 

Best Drugstore Lip Liners

Lip liners are an essential tool for achieving a precise and polished pout. Whether you’re going for a natural look or creating a bold, statement lip, a lip liner can enhance the shape of your lips and prevent your lipstick from feathering or smudging. So, if you’re looking to enhance your lip game without breaking the bank, explore the world of the best drugstore makeup and find the perfect lip liner to take your lip looks to the next level.

Best lip liners under $10

We all need a good lip liner, whether you like to over-draw your lips to make them look a little plumper or just like to have an outline before lipstick. In this section, you’ll find our list of the best lip liners under $10. Expensive lip liners are a thing of the past. These are the best lip liners under $10 that will provide creamy, pigmented, long-lasting color.

Lip liners have been all the rage, especially since a special Jenner created her Lip Kits (but the kits can be pricey). If you want something that will not only do the job but will have you looking amazing without costing a fortune… look no further. We have gathered all of our favorite lipliners that are not only great quality but affordable too!

NYX

NYX is one of the best drugstore makeup brands in the lip liners game, they have quite a few different lip liner collections available, which gives you options to find which applicator and finish are best for your lips. First is their classic Slip Lip Pencil Lip Liner. This liner has a creamy, hydrating formula that is easy to blend and long-lasting. It comes in a variety of different colors, with different shades of pink, nude, and purple.

Similar to this one is their Suede Matte Lip Liner Pencil. It is a velvety soft lip pencil that helps plump your lips. Both pencils cost $4 at Ulta. NYX also offers a waterproof pencil for $8 called Slide On Lip Pencil. When you apply this waterproof formula, it provides a rich, matte color to your lips that is long-lasting.

Retractable lip liners make it easy to use up all of the product without the hassle of having to find a pencil sharpener. NYX has one for $5 called the Retractable Long-Lasting Mechanical Lip Liner. It comes in 13 different lip colors with varying berry and nude shades. It has a creamy and hydrating formula that provides intense color and lasts all day.

NYX killing the game with their waterproof lip liner that is only $8. This retractable liner has a smooth and creamy texture that is made to wear for eight hours. Similar to the other liners, it has a limited color selection of shades and includes a few darker shades as well.

Essence

Essence is known for its amazing yet affordable products, and it had to come in the best lip liners under $10 of course. They offer two different kinds of lip liners. First is their Extreme Lasting Eye Pencil which sells for $3.99! This product will leave you with a highly pigmented velvety silky finish that won’t smudge or feather. The only downside to this item is the limited color selection of nine shades that run more on the lighter side.

LA Girl

LA Girl is another affordable brand that is worth trying. First, we have their Perfect Precision Lip liner which costs $3.49. This pencil applies smoothly and leaves your lips with a rich color. It comes in 15 different shades that include fun colors like neon peach, bright magenta, and even black. Next is their Shockwave Lip Liner which runs for $4.49. It comes in 12 different colors, including bright neon and everyday nudes. It applies with full coverage with a gel formula made to last up to eight hours on your lips.

The last liner from LA Girl is the Ultimate Lip Intense Wear Auto Lipliner. This formula is smudge-proof and leaves a matte finish on your lips. It is long-lasting and retractable! You can get this one for $5.49 at your local Ulta.

Milani

Milani has two different lipliners at Ulta. First is the Color Statement Lip Liner which costs $5.99. This lip pencil comes in eight pigmented, long-wearing colors that have a lux matte finish. The second liner is a retractable pencil that comes in seven different shades. The Understatement Lip Liner has a creamy formula that stays comfortable all day long. You can get this lip liner for $8.99. While both liners have a limited color selection, they are made to look good on all skin tones.

L’Oreal Paris

L’Oreal’s Colour Riche Matte Lip Liner costs $8.99 at Ulta, and it is one of the best lip liners under $10 in our opinion. It comes in eight different colors including bright purple, pink, and even orange. The formula is creamy and comfortable while leaving your lips with a plumped matte finish. These pencils are made to match their Colour Rich Matte Lipsticks, so you can find the perfect lipstick to match!

Morphe

Ulta offers 10 shades of Morphe’s Lip Pencils. These liners cost $5 and, unfortunately, can only be purchased online. The formula is super creamy and glides on with a pigmented color.

Juvia’s Place

Juvia’s Places offers a lip liner that is a bit pricier compared to the other ones we’ve listed. Their Lux Lip Liners cost $10 and come in six different shades. It glides on seamlessly and leaves your lips with a high-pigment, long-lasting color.

Colourpop

Last but not least is the cult favorite Colourpop Lippie Pencil. These pencils are super pigmented, long-wearing, and won’t feather while applying. Ulta sells this lip pencil for $7 and offers eight shades that are mostly pink colors with a couple of nudes.

Best Drugstore Lipstick

The Lip Bar Vegan Lipstick

The Lip Bar is a cruelty-free, vegan brand that uses clean ingredients. Their lipstick is free of harmful additives like phthalates and butylparaben, so it’s much better for you than regular makeup. It also has nourishing ingredients like shea butter and avocado oil to keep your lips hydrated throughout the day. 

Although every shade of this lipstick is beautiful, we’re eyeing chocolate spritzer, a soft nude color. It’s the perfect hue to go with our spring and summer dresses as the weather warms up. 

Conclusion

What more could anyone ask for? The best drugstore makeup offers not only exceptional quality and affordability but also accessibility. These products are almost always available at your local drugstore, making it incredibly convenient to update your makeup collection or try out new trends.

The moral of the story is clear: looking like a million bucks doesn’t have to cost a million bucks! With the wide range of options available in the drugstore beauty aisle, achieving a flawless makeup look has never been more accessible or affordable. So, embrace the world of best drugstore makeup and discover the endless possibilities that await you, right at your fingertips.

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Which makeup brand is best and affordable?

Some of these drugstore high-quality brands include NYX Professional Makeup, Maybelline, and e.l.f.

How do I contour for beginners?

First: Your face should be moisturized and primed.
Second: Using a cream highlighter, draw attention to your brow bones, inner corners of your eyes, down your nose, and cheekbones.
Third: To give your skin a flawless appearance, mix your foundation with a beauty oil before applying it with a moist beauty blender.

Is Maybelline good quality makeup?

Despite being so affordable, Maybelline produces high-quality makeup that’s comparable to its luxury competitors.

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Meet Kourtney, a fashion and beauty enthusiast who tells stories through style. To her, clothing is a language, and every accessory adds punctuation to her narrative. Kourtney explores vintage fashion markets on weekends, blending classic with contemporary to create a signature style that reflects her vibrant personality. Beyond aesthetics, she's a passionate advocate for body positivity and inclusivity in fashion, celebrating diversity to ensure everyone feels seen and embraced.

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My name is Lennie. I am a Latina female licensed Cosmetologist. I have many talents in this field, however my passion was always to enhance one's natural beauty. My certifications are in lash extensions, hairstyling, and makeup. In my free time I always find new makeup looks to create Tik Tok and instagram videos. You can find me on Instagram @Arlenes__.