It’s hard to imagine how long it must have taken a trend to spread before the days of social media. Thanks to platforms like Instagram, the hottest trends are at your fingertips on a daily basis. From brows to body oils, check out some of the latest beauty trends on Instagram that we just can’t get enough of.

Feathered/Soap Brows

Feathered eyebrows are inspired by, you guessed it, feathers! The idea is to create light and fluffy brow hairs that follow the natural shape of your brow. You may have also heard of them referred to as “soap brows”. This trend is easy to do yourself and works wonderfully on brows of all shapes and sizes. Check out some examples, tutorials, and product options to help you recreate this look!

Feathered Brows Example

Patrick Ta’s Major Brow Tutorial

Soap Brows Tutorial

Product Options:


If you prefer to have more of a semi-permanent brow look, you can try out microblading. The color fades in less than two years, so it’s not quite as permanently life-altering as brow tattooing. If you’d rather make this trend more DIY, try out the new Brow Microfilling Pen from Benefit Cosmetics for a similar look that lasts up to 24 hours. Be sure to use code “SUMMERSHOP” to get free shipping! And don`t worry, if something goes wrong and you are not satisfied, you can always remove the ink and restore your former look.

Glow Recipe

Glow Recipe makes natural, fruit-powered skincare designed to help bring out your inner glow. They believe skincare should be fun, which is why they specialize in unique textures, packaging, and ingredients. Each of their products is an easy-to-use hybrid that gives your skin a natural glow. If you shop on their site, you can get a free sample with any order PLUS free U.S. shipping over $20 or free express shipping over $100.

Body Oils


Sol by Colourpop lets you choose between a shimmering dry oil or a glow oil based on what your skin would benefit from most.

Fenty Beauty

Fenty Beauty presents a body lava body luminizer (who doesn’t love the sound of that?!)with a gel-base to give your skin the same level of shine as the highlight on your cheek.

Patrick Ta

Patrick Ta has an amazing Major Glow Body Oil. Offered in both a full-size and on-the-go mini version, the signature scent is unforgettable either way. Be sure to take advantage of free shipping on all orders for a limited time!

Fenty Skin

Let’s not forget Rihanna’s latest skincare line, Fenty Skin! While specialized skincare products are a must at times, these versatile products have the ability to work for everyone. Good for all ages, the launch includes a cleanser, 2-in1 toner-serum combo, and 2-in-1 sunscreen and moisturizer. Check out the article we released a few weeks ago for more details!

Beauty Trends: Extras

Another beauty trend that has been proven to be more long-lasting is teeth whitening. Thanks to advances in technology there are more ways than ever to whiten teeth and get them looking fantastic. For more information, consider this resource about the best home whitening products.

Some beauty trends stick around longer than others, but they all play an important part within the Instagram community. Whether you’re a trendsetter or a trend-follower, you won’t want to skip over that Explore page for your next beauty inspo!

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This article is part of the “Social Media Trends Series“. Click here to learn more.